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课文26 征购大饼干筒
s0 g9 ^& `# `+ B" i461. No one can avoid being influenced by advertisements.: \, L: b$ Q3 m& K, N0 r1 J6 \8 U
没有人能避免受广告的影响。
! n7 [- d5 ?/ `462. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want,
( K& x7 j$ Q; s+ o a* v+ w# @6 D 尽管我们可以自夸自己的鉴赏力如何敏锐,但我们已经无法独立自主地选购自己所需的东西了。) l. Q# r% K$ {6 {4 N4 e/ O
463. for advertising exerts a subtle influence on us.
+ e9 k- Y. s$ t. V k# _ 这是因为广告在我们身上施加着一种潜移默化的影响。 a5 `# W- R2 o/ ~
464. In their efforts to persuade us to buy this or that product,4 a, K2 i. R! G, {) G4 z4 n
做广告的人在力图劝说我们买下这种产品或那种产品之前,
8 p4 D. v7 _' w8 H465. advertisers have made a close study of human nature and have classified all our little weaknesses.
x1 d& |! ?7 A 已经仔细地研究了人的本性,并把人的弱点进行了分类。
$ f6 |0 R* I( N9 ~: [+ ?; g" g466. Advertisers discovered years ago that all of us love to get something for nothing.
# ^: N7 {! V! G, A2 V" ^ 做广告的人们多年前就发现我们大家都喜欢免费得到东西。
3 D6 E, B }8 j& @ F467. An advertisement which begins with the magic word FREE can rarely go wrong.6 M, j- X: }& A$ l
凡是用“免费”这个神奇的词开头的广告很少会失败的。
% k* i5 P: }8 m5 d/ p# I0 P7 W468. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well.9 F8 _& g# `& Q# P9 H" i
目前,做广告的人不仅提供免费样品,而且还提供免费汽车,免费住房,免费周游世界。# Z7 J$ p# | k+ b" A# X" C
469. They devise hundreds of competitions which will enable us to win huge sums of money./ H9 o# o2 K# l1 ~! G) Q) j0 r
他们设计数以百计的竞赛,竞赛中有人可赢得巨额奖金。
" \9 e6 z7 z- ^3 \6 V470. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
9 Q7 _0 @! v2 V- c- M! u. d7 P 电台、电视使做广告的人可以用这种手段吸引成百万人的注意力。1 H* X2 l6 T6 J* w3 B# Y
471. During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory.
E, V6 E2 J! x% @3 N 有一次,在电台播放的节目里,一个生产饼干的公司请听众烘制饼干送到他们的工厂去。
0 c0 L" y% |2 q0 J( M/ m/ K472. They offered to pay $10 a pound for the biggest biscuit baked by a listener.# ?! B7 A. x, i) M' [7 V
他们愿意以每磅10美元的价钱买下由听众烘制的最大的饼干。
* f* i( ]4 \2 ?6 C1 {& Y473. The response to this competition was tremendous.
0 @& N" p( M9 W: C 这次竞赛在听众中引起极其热烈的反响。
1 e$ C/ V; c& h4 i5 h474. Before long, biscuits of all shapes and sizes began arriving at the factory.
4 T5 L% a f& w 不久,形状各异,大小不一的饼干陆续送到工厂。
6 V0 r4 G9 g" D) y4 F9 N475. One lady brought in a biscuit on a wheelbarrow.
3 e3 P, w6 L M% h) d 一位女士用手推车运来一个饼干,
- c" _ ~+ ~6 ?# W! {; C5 T# U: }476. It weighed nearly 500 pounds.; F) E. j. b( Z5 ^; ^' o) S
重达500磅左右。
7 K% g5 [7 |9 X, W9 L477. A little later, a man came along with a biscuit which occupied the whole boot of his car.% u4 y, e% B2 {$ o
相隔不一会儿,一个男子也带来一个大饼干,那个饼干把汽车的行李箱挤得满满的。
- y- Y" @4 \3 O8 u: T478. All the biscuits that were sent were carefully weighed.
% [8 T" U& i' ~8 ~" b6 U } 凡送来的饼干都仔细地称量。0 N9 c+ G$ c5 N3 ]2 H9 F
479. The largest was 713 pounds.( c) S, U+ |+ K( `8 z9 i
最重的一个达713磅,
0 _4 [- _* u6 v a480. It seemed certain that this would win the prize.% t/ J3 K( P& Z0 D l
看来这个饼干获奖无疑了。
% [2 |; [& K1 J9 a& P% F! D/ \481. But just before the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds." }7 V% E7 K) N/ `" y
但就在竞赛截止时间将到之际,一辆卡车驶进了工厂,运来了一个特大无比、重达2,400磅的饼干。; ?1 y$ o+ l' s ^2 n4 s6 b
482. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients.
4 Z3 b% e: @2 S3 g9 ~7 ]. z8 { 它是由一个大学生烘制的,用去1,000多磅的面粉、800磅食糖、200磅动物脂肪及400磅其他各种原料。
) L( J K; L1 E7 b3 W- G483. It was so heavy that a crane had to be used to remove it from the lorry.' T$ O& R2 k$ E; g( q D
饼干份量太重了,用了一台起重机才把它从卡车上卸下。. S/ r0 b, D3 p1 l% m8 W0 [6 }
484. The manufacturers had to pay more money than they had anticipated, for they bought the biscuit from the student for $24,000.
3 T% D! I- L* P) k 饼干公司不得不付出比他们预计多得多的钱,因为为买下那学生烘制的饼干他们支付了24,000美元。 |
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